In the digital age, landing pages are the backbone of successful online marketing. Whether you’re launching a product, collecting emails, or running ad campaigns, a well-designed landing page can make or break your conversions. But for beginners, creating one from scratch can feel overwhelming. The good news? You don’t need to hire a developer or learn code.
Best Landing Page Builders for Beginners (Free & Paid)
If you’re just starting your online business or looking to grow your email list, having a high-converting landing page is crucial. But you don’t need to be a designer or coder to build one. In 2025, landing page builders are more powerful and beginner-friendly than ever. Below is a curated list of the best tools (free and paid) that help you create beautiful, optimized landing pages without tech overwhelm.
Top Features to Look for in a Landing Page Builder
Drag-and-drop editor
Responsive mobile design
Templates optimized for conversions
Integrations (email, CRM, analytics)
A/B testing options
Affordable pricing or free plan
Best Free Landing Page Builders for Beginners
Carrd (Free & Paid)
- Best for: Simple, one-page websites
- Key Features: Clean templates, easy drag-and-drop, custom domains (on Pro), integrations with Zapier, ConvertKit
- Free Plan: Yes
- Paid Plan: Starts at $9/year
Why beginners love it: Extremely lightweight, intuitive, and fast to publish.
2. Mailchimp Landing Pages (Free Plan Available)
- Best for: Email capture and lead generation
- Key Features: Built-in forms, email marketing automation, basic design tools
- Free Plan: Yes (up to 500 contacts)
- Paid Plan: Starts at $13/month
Great for solopreneurs building an email list from scratch.
3. HubSpot Free Landing Page Builder
- Best for: B2B and marketing-focused pages
- Key Features: CRM integration, analytics, email marketing tools
- Free Plan: Yes
- Paid Plan: Starts at $18/month (for advanced tools)
Ideal if you’re already using or planning to use HubSpot’s CRM tools.
